Small Business

A Little Something Email Template

A Little Something email templateThis responsive email template was created for client A Little Something Gift Boutique in Cahaba Heights, Alabama. The business had a substantial mailing list but had not begun email marketing efforts. This template, set up in Constant Contact, enabled them to reach their customers with news of a new baby section to the store and will allow them to continue reaching out as new items come into the physical store.

A Little Something Gift Boutique

 

Sheepdog Firearms

Sheepdog FirearmsReliable Ad Group asked me to help them with a client’s website development. Sheepdog Firearms is an indoor range and training facility coming to the Trussville, Alabama area. The range is still in development, but they needed an informational site that would also enable lead generation and e-commerce for the sale of charter memberships. The site was developed with the growth of the facility and needs of future members in mind. Ecommerce, gift cards, online memberships, and a newsletter signup was included in the responsive website.

The owners abandoned their WordPress site in October of 2017.

Ad Spark

Ad SparkI have the opportunity to work with the guys at Ad Spark in Trussville, AL regularly and was honored when they asked me to help them update their company web site. It was severely outdated and presented a neutral if not negative impression to anyone checking out their abilities. It just did not do them justice.

So I created this new site for them on a WordPress platform that showcases select projects and clients while explaining what it is they can and have done. The setup allows the site to grow and develop with the company. The guys were great to work with and the site came together swiftly and is a positive digital presence for Ad Spark.

And recently, when they changed their name from Reliable Ad Group to Ad Spark, the transition was easy and seamless.

Ad Spark

Life & Style PR

Life & Style PRLife & Style PR, a division of Panorama Public Relations, wanted to revamp their web site to update the look, functionality, and incorporate more of their team’s personality. They wanted to feature the work they have done for clients and put a fashion-forward face on their digital presence. The site was made responsive and the content was expanded to focus on their strengths and services.

The colors used in the site were taken from the parent company branding to create a more familial relationship between the two companies. Professionally taken photos add style, personality, and punch to a homepage slider of messages about their business focus and strategy.

The new site includes features to enhance SEO, social media integration, video player, and Slideshare embedding. Since they were already on WordPress, they had a leg up on the site revamp. A few plugins were updated, and several were added to incorporate desired features.

A projects page features a thumbnail gallery of their work that can be built upon going forward. The blog is more prominently featured and will be added to much more frequently. Life & Style PR also allowed me to publish a guest post on sensory branding and the Oscar Mayer bacon scented alarm app.

The separate Life&StylePR website has since been merged with a redesigned PRview.com.

Panorama Public Relations

PRView.com
PRView.comPanorama Public Relations is a firm specializing in crisis management, issues management and public relations. Their clientele are from wide ranging industries—they have worked with firefighter Red Adair and Sex in the City’s Kristen Davis. Panorama also has a lifestyle division that specializes in marketing and promoting the products and services of companies that want to reach style-conscious consumers.

I was pleased to have helped them with this micro website and with maintenance and upgrades to their lifestyle group web site. This single page HTML/Javascript/CSS web site was intended to be visually compelling and highly connected to social media and geographic location. I look forward to an ongoing relationship with the creative folks at Panorama.

This micro-site was replaced in 2017 with a new redesigned, re-branded fully functional website.