fundraising

Linly Helflin Unit

linlyheflin.orgThe Linly Heflin Unit was founded in 1919 as a women’s service organization. Since 1923 the major focus of the group has been to further the education of young women in Alabama. To date, over 3,000 four-year scholarships have been awarded to Alabama girls attending Alabama colleges and universities.

The organization needed an updated website with the ability to easily edit the content, accept donations, and have a members only area for some content. WordPress provided a platform that would transform their web presence into a modern and user friendly web site. Features of this improvement included a pictorial membership directory, donations via Paypal, contact form, a homepage slider, and more pictures throughout the site. The site used a branded color palette and was SEO optimized.

LinlyHeflin.org

Tour de Cure Christmas

I had the opportunity to help the Birmingham Tour de Cure committee with graphics to promote a social for volunteers and participants and an ad to run in the Birmingham Business Journal.

The color graphics were created to be used in print promotions, on the web, or  in email marketing. The print B&W ad had a companion color piece for use on the web or email.

Alabama has the highest incidence of diabetes in the nation. Tour de Cure Alabama offers routes from easy family rides of 5 miles or less to more challenging routes of 100 miles or more with several options in between. Cyclists at all levels of expertise enjoy this unique day of fun, fitness, new friendships and the personal satisfaction of completing a ride to support the mission of the American Diabetes Association: to prevent and cure diabetes and improve the lives of all people affected by diabetes.

I rode in 2010 and plan to ride again this year. It is a great experience! No matter which distance you choose you’ll be fully supported with route marshals, SAG vehicles, mechanical support, and rest stops stocked with hydration and a variety of snacks to keep you fueled. Register today to help fuel research and stop diabetes.

Tour de Cure Birmingham

“Rustixs Interactive delivered multiple design ideas within a very tight timeline — of which all were used by our organization (the Alabama/Mississippi Chapter of the American Diabetes Association) to promote events and other promotions. I was impressed by how quickly Gayle grasped and displayed a strong understanding of our organization and our needs. She captured the elements and design we were looking for perfectly with very little direction on our part. Throughout the project we were given excellent care and guidance. Gayle was quick, knowledgeable, efficient, friendly and professional. Rustix Interactive has helped us raise diabetes awareness in our community and raise the profile of our events with their excellent designs. I would highly recommend Rustixs Interactive to anyone!” Annah Grace Morgan, December 9, 2011

Top qualities: Great Results, On Time, Creative

ST3Cycling.com

The goal of this site was to publicize the efforts of a local cycling team and engage others to help raise money and awareness for the Save the TaTa’s Foundation. The foundation is currently funding two researchers in their quest to find a cure for breast cancer.

Site was built on a WordPress foundation with plugins providing event calendar, donation, mailing list, ad serving, security, and photo gallery functionality. The goal was to put this site on a platform that the team members could easily learn (with a bit of training) and publish to regularly. [Account is no longer active. A club member is doing maintenance.]

ST3Cycling.com

“Gayle did a fantastic job in helping take our team’s website to the next level and make it one of the best in the state.” Alan Laytham, November 14, 2011

Top qualities: Great Results, Good Value, High Integrity